Symmetry Systems for

Communications and Media

Defending Interconnected Technologies and Applications

Threat actors love to target communications and media companies. Their business models rely heavily on collecting customer data, payment processing data, advertising data, and more. The data at risk could put users and advertisers at risk of fraud and theft.

Unfortunately, legacy cybersecurity solutions were designed to defend the perimeter and endpoints, not the data the threat actors want to attain. Communications and media security teams need to establish data security practices to protect their most critical asset, their data.

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Protecting Customer and Proprietary Business Data

With millions of users, thousands of clients, dozens of interconnected technologies and applications, and a vast infrastructure that is challenging to protect, these companies have numerous entry points for third-party attacks. The impact of successful attacks can be significant and far-reaching. Business reputations can be ruined, stock prices can drop and the organization’s ability to grow and succeed can be impeded.

Communications and Media Data Security Challenges

Compliance and Data Privacy
Vendor and Third-party Risk
Customer Data Protection
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Compliance and Data Privacy

Communication and media companies collect massive volumes of data and operate across multiple jurisdictions and borders. It is a tremendous challenge for them to maintain pace and compliance with various evolving privacy law requirements—GDPR, CCPA, and more.

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Vendor and Third-party Risk

Media and communication companies leverage and rely on many mobile, network, hardware, software, and data storage capabilities. These create dependencies and a massive volume of data that needs to be stored and protected. Businesses, vendors, and customers are interconnected via APIs, portals, and, most importantly, data. If one customer or vendor experiences a breach, this might create a domino effect in which customer data, business data, vendor data, and mission-critical data are exposed or stolen.

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Customer Data Protection

69 percent of consumers would avoid a breached organization. Communication and media companies, business-to-business, and business-to-consumer, collect customer data in droves. The sheer volume of customer data that is collected in the sales and marketing process, as well as user data that is generated throughout the life of the technology, is tremendous. To protect customer data, technology companies need to know where it is stored, who has access to it, and what is being done with that data.

Comprehensive Data Security with DataGuard

Technology industry cybersecurity teams use DataGuard to develop a complete understanding of what data they have, where it is located, who has access to it, how it is secured, and in what manner it has been used.

With DataGuard DSPM, the communications and media sector can:
  • Understand where customer data is stored, how it is accessed, and how it is used so that proper access permissions can be enforced.
  • Gain visibility and effectively manage data security posture, e.g., detecting dormant data, while transitioning to hybrid cloud operations.
  • Sustain and maintain pace with evolving regulatory requirements (such as GDPR and CCPA) while differentiating services from the competition.
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Enforce Data Security Best Practices

Identify

  • Discover sensitive data, even where you didn’t know you had it
  • Understand who has access to which sensitive data in your on-premise and multi-cloud data stores

Visualize and Detect

  • View a data map to quickly identify violations of least privilege for data access to simplify zero trust strategies
  • Detect and control out-of-country data operations and maintain compliance with privacy regulations

Protect

  • Minimize the cost and risk of data exposure by reducing access to dormant data
  • Improve the security posture of your sensitive data and cloud data stores

Respond and Recover

  • Minimize the cost and risk of data exposure associated with cloud data stores
  • Reduce time to detect and remediate data security issues to minimize data breach cost
Communications and Media Solution Brief

Download our Communications and Media industry solution brief:

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Learn more about Symmetry Systems for

The Communications and Media Sector

DataGuard enables communications and media organizations with a single source of truth about their data security posture and associated data risks across AWS, GCP, Azure, and on-premise environments—without having data ever leaving their environment.

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